Liberty London Beauty Advent Calendar, £275
The Ultimate Prestige Pick
Liberty’s advent calendar remains the gold standard, and this year’s 150th-anniversary edition is their most spectacular yet. Worth £1,245, this beautifully curated collection features 30 products with 20 full-size offerings from the department store’s legendary beauty hall.
What’s Inside: Expect luxury heavy-hitters like La Mer, Augustinus Bader, and Emma Lewisham alongside cult favourites from Trinny London, Jones Road, and Lisa Eldridge. The fragrance selection is particularly impressive, featuring Ex Nihilo, LBTY’s exclusive scents, and more.
Why Buy Now: Liberty’s calendar has sold out 10 years in a row, often within days of launch. Plus, 15 lucky calendars contain Golden Tickets worth £1,000 to spend at Liberty.
The Verdict: If you’re serious about beauty and want the crème de la crème, this is your calendar. The iconic townhouse packaging illustrated by Clym Evernden makes it as collectible as it is luxurious.
Jo Malone London Advent Calendar, £360
The Fragrance Lover’s Fantasy
For those who live and breathe scent, Jo Malone London’s calendar is pure magic. This year’s new wheel-style circular design houses 25 scented surprises worth over £500.
What’s Inside: Discover 12 miniature colognes from classics like Lime Basil & Mandarin to rich Cologne Intensives like Myrrh & Tonka and Oud & Bergamot. You’ll also find three candles (including Orange Bitters Travel Candle), luxurious bath & body products, plus a celebratory 30ml Orange Bitters Cologne and Travel Candle.
The Experience: This is about layering your signature scent throughout December. With multiple formulations of bestsellers like English Pear & Freesia (cologne, hand wash, and lotion), you can create a complete fragrance wardrobe.
The Verdict: Yes, it’s an investment at £360, but for Jo Malone devotees, it’s the ultimate way to explore the brand’s extensive range without committing to full bottles.
Sephora Favourites Advent Calendar, £225
The Best Value Power Player
Sephora has outdone themselves this year with their biggest calendar yet. For £225, you get an incredible 41 products (including 24 full-size treats) worth over £1,025.
What’s Inside: The lineup features trending brands like Summer Fridays, Merit Beauty, Tower 28, Kayali, and Laneige. What sets this apart? A whopping 31 products are Sephora exclusives you can’t get anywhere else.
The Perks: Purchase earns you 500 MySephora points (equivalent to £25 in vouchers), and some lucky calendars contain golden tickets for additional beauty prizes.
The Verdict: This is hands-down the best value for variety. With 41 products spanning makeup, skincare, and haircare, it offers the most comprehensive beauty edit for the price.
Space NK Beauty Advent Calendar, £260
The Full-Size Champion
Space NK has raised the bar with their 2025 calendar, featuring an unprecedented 26 full-size products out of 35 total, the highest ratio of any luxury calendar this year. Worth over £1,150, this is beauty lover’s dream.
What’s Inside: Premium brands include Tatcha, Augustinus Bader, Charlotte Tilbury, La Mer, Dyson, Olaplex, K18, Summer Fridays, Rare Beauty, and Sol de Janeiro. Plus, there’s a surprise product from newly-stocked brand REFY.
Why It’s Special: The 26 full-size products include everything from the Tatcha Brightening Serum (£86) to Olaplex No.6 Bond Smoother (100ml). This calendar prioritises substance over samples.
The Verdict: If you want maximum full-size luxury without breaking the £300 barrier, Space NK delivers exceptional value with premium brands.
Harrods, From £99
The Luxury Department Store’s Beauty Offering
This year Harrods offered three distinct calendars: two beauty options and a fragrance one – the latter of which, sold out on presale. But fear not, the two beauty options are brilliant and each caters to different beauty needs and budgets.
The Harrods Beauty Advent Calendar – £250
32 products including 14 full-size offerings worth over £1,587. Features ultra-luxury names like La Mer, La Prairie, Augustinus Bader, and MZ SKIN alongside MAC, Tatcha, and Medik8. Perfect for those who want high-end skincare and makeup.
12 Days of Hair & Body Advent Calendar – £99
The accessible luxury option! 18 products with 9 full-size offerings plus a claw clip and £20 Drybar voucher, worth £327. Brands include Chāmpo, Oribe, Sol de Janeiro, Ouai, and Gisou. And while it’s more than your average chocolate calendar, in the beauty world it’s one of the best affordable advent calendars of the year.
The Verdict: Harrods’ tiered approach means there’s something for everyone, from the fairly budget-conscious (£99) to the beauty obsessed (£250).
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